{"id":25394,"date":"2020-11-28T10:00:48","date_gmt":"2020-11-28T09:00:48","guid":{"rendered":"https:\/\/itbusinesspartner.fr\/?p=25394"},"modified":"2021-03-25T17:18:27","modified_gmt":"2021-03-25T16:18:27","slug":"retour-sur-lexperience-le-nouveau-roi","status":"publish","type":"post","link":"https:\/\/itbusinesspartner.fr\/en\/retour-sur-lexperience-le-nouveau-roi","title":{"rendered":"Retour sur l\u2019exp\u00e9rience, le nouveau ROI."},"content":{"rendered":"<div class=\"vgblk-rw-wrapper limit-wrapper\">\n\n\t<h2>\ud83d\udc49\ud83c\udffb<em> IT Service Management: what&rsquo;s next ?<\/em><\/h2>\n<p>&nbsp;<\/p>\n<h2>Constat<\/h2>\n<ul>\n<li>\n<ul>\n<li>Am\u00e9liorer l&rsquo;exp\u00e9rience du service est cl\u00e9 pour retenir employ\u00e9s et clients<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<ul>\n<li>\n<ul>\n<li>L&rsquo;exp\u00e9rience du service est \u00e0 ce jour un facteur cl\u00e9 de succ\u00e8s<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<ul>\n<li>La qualit\u00e9 de votre exp\u00e9rience employ\u00e9 (EX) et client (CX) d\u00e9fini d\u00e9sormais la capacit\u00e9 \u00e0 attirer\/retenir les collaborateurs et clients dont vous avez besoins pour faire fonctionner votre organisation.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n\n<p>&nbsp;<\/p>\n<p>Il faut confier la responsabilit\u00e9 de l&rsquo;exp\u00e9rience. C&rsquo;est l&rsquo;ultime couche \u00e0 maitriser pour offrir une exp\u00e9rience unifi\u00e9e, avec le plus de valeur, qui touche aux \u00e9motions et qui sera diff\u00e9renciante. C&rsquo;est une constante qui touche \u00e0 l&rsquo;humain, ind\u00e9pendamment de la fonction (employ\u00e9, client, autre) de celui qui l&rsquo;exp\u00e9rimente.<\/p>\n<p>&nbsp;<\/p>\n<blockquote><p>Le message est clair: il est temps de sortir des sentiers battus, car le statu quo ne fonctionne plus.<\/p><\/blockquote>\n<h2><\/h2>\n<h2>Basic Maths<\/h2>\n<p>&nbsp;<\/p>\n<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/itbusinesspartner.fr\/wp-content\/uploads\/2020\/11\/Capture-decran-2021-03-25-a-17.13.26.png\" alt=\"\" width=\"1130\" height=\"686\" \/>\n<h2>Factuellement<\/h2>\n<p>&nbsp;<\/p>\n<p>En cons\u00e9quence, les d\u00e9partements IT et autres fournisseurs de services d&rsquo;entreprise tels que les ressources humaines, commerciaux, services clients, finance, marketing&#8230; sont sous pression pour offrir aux employ\u00e9s\/clients une exp\u00e9rience qui refl\u00e8te celle des consommateurs.<\/p>\n<p>Ils veulent la m\u00eame simplicit\u00e9, la m\u00eame transparence, la m\u00eame vitesse et la m\u00eame coh\u00e9rence qu&rsquo;ils obtiennent sur des plateformes grand public.<\/p>\n<p>L&rsquo;Enterprise Service Management combine les meilleures pratiques en mati\u00e8re de prestation de services et d&rsquo;assistance gr\u00e2ce \u00e0 des canaux digitaux et humains coordonn\u00e9s pour une interaction simple et transparente.<\/p>\n<p>Un routage plus efficace des probl\u00e8mes et des demandes fait partie de la solution. Les cas doivent \u00eatre class\u00e9s en cat\u00e9gories et mis en correspondance avec les \u00e9quipes afin qu&rsquo;elles se retrouvent au bon endroit chaque fois et ce de mani\u00e8re transverse dans l&rsquo;organisation.<\/p>\n<p>&nbsp;<\/p>\n<blockquote><p>L&rsquo;ex\u00e9cution en coulisse doit \u00eatre guid\u00e9e par des processus d\u00e9finis pour assurer la coh\u00e9rence, automatis\u00e9s pour acc\u00e9l\u00e9rer les r\u00e9sultats et am\u00e9liorer la productivit\u00e9\/profitabilit\u00e9 globale.<\/p><\/blockquote>\n<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/itbusinesspartner.fr\/wp-content\/uploads\/2020\/11\/Capture-decran-2021-03-25-a-17.13.31.png\" alt=\"\" width=\"1076\" height=\"936\" \/>\n<p>&nbsp;<\/p>\n<p>Il convient d\u00e9sormais de commencer par l&rsquo;exp\u00e9rience, et ensuite d&rsquo;orchestrer de la plus efficace des mani\u00e8re les op\u00e9rations qui en d\u00e9coulent.<\/p>\n<p>&nbsp;<\/p>\n<h2>Risques<\/h2>\n<p>&nbsp;<\/p>\n<blockquote><p>Sans vision holistique, c&rsquo;est l&rsquo;av\u00e8nement de la silo-organisation<\/p><\/blockquote>\n<p>&nbsp;<\/p>\n<ul>\n<li>\n<ul>\n<li>\u2757 Ecosyst\u00e8me de services fragment\u00e9s<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<ul>\n<li>\n<ul>\n<li>\u2757 Mesures uniquement bas\u00e9es sur le transactionnel et non le relationnel\/\u00e9motionnel<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<ul>\n<li>\n<ul>\n<li>\u2757 Manque d&rsquo;exp\u00e9rience globale &amp; unifi\u00e9e<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<ul>\n<li>\n<ul>\n<li>\u2757 Exp\u00e9rience \/ Processus inefficient qui impactent la productivit\u00e9, la profitabilit\u00e9, les fonds et le capital humain<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<ul>\n<li>\n<ul>\n<li>\u2757 Les best practices restent silot\u00e9s, isol\u00e9s<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<ul>\n<li>\n<ul>\n<li>\u2757 Les comp\u00e9tences, id\u00e9es, processus et autres atouts transf\u00e9rables ne sont pas partag\u00e9s, la valeur en est donc d\u00e9grad\u00e9e<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<ul>\n<li>\n<ul>\n<li>\u2757 Risques \u00e9lev\u00e9s + co\u00fbts \u00e9lev\u00e9s + performance affaiblie = impact productivit\u00e9 &amp; profitabilit\u00e9<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2><\/h2>\n<h2>Time for change<\/h2>\n<p>&nbsp;<\/p>\n<p>Lorsque la fourniture de services d&rsquo;entreprise est abord\u00e9e dans une perspective globale (les fournisseurs de services se consid\u00e9rant comme faisant partie d&rsquo;une communaut\u00e9 de fournisseurs de services ouverte et coordonn\u00e9e), il est plus facile d&rsquo;\u00e9tendre la port\u00e9e et l&rsquo;impact des meilleures pratiques \u00e9mergentes dans votre organisation et de multiplier la valeur acquise.<\/p>\n<p>&nbsp;<\/p>\n<blockquote><p>\u00abLe client est le juge ultime de la valeur\u00a0\u00bb.<\/p><\/blockquote>\n<p>Dans le cas de l&rsquo;ESM (enterprise service management), ce sont les employ\u00e9s qui d\u00e9cident de ce qui est utile et de ce qui ne l&rsquo;est pas.<\/p>\n<p>Une approche strat\u00e9gique de la gestion d&rsquo;\u00e9cosyst\u00e8me rationnelle, reposant sur une plate-forme unique de gestion des services, facilite la mobilisation des employ\u00e9s pour recueillir les informations en retour, \u00e9valuer les performances des services et l&rsquo;exp\u00e9rience des services, ainsi que les am\u00e9liorations ponctuelles les plus rentables.<\/p>\n<p>&nbsp;<\/p>\n<blockquote><p>Nous introduisons ici le concept de XLA.<\/p><\/blockquote>\n<h2><\/h2>\n<h2>Showtime \ud83d\udd7a\ud83c\udffb<\/h2>\n<p>Pour ma\u00eetriser l&rsquo;environnement de services, les organisations ont besoin de visibilit\u00e9 sur les demandes de leurs employ\u00e9s\/clients et sur l&rsquo;activit\u00e9 op\u00e9rationnelle qui en r\u00e9sulte.<\/p>\n<p>Am\u00e9liorer les performances des services d&rsquo;entreprise avec un programme ESM strat\u00e9gique vous aidera \u00e0 transformer les performances des services d&rsquo;entreprise gr\u00e2ce \u00e0 une visibilit\u00e9 et \u00e0 un contr\u00f4le am\u00e9lior\u00e9.<\/p>\n<p>Un syst\u00e8me d&rsquo;enregistrement est un \u00e9l\u00e9ment essentiel pour que les demandes soient consign\u00e9es et que rien n&rsquo;\u00e9chappe (system of record).<\/p>\n<p>L&rsquo;automatisation et l&rsquo;int\u00e9gration permettent une ex\u00e9cution de bout en bout des demandes afin d&rsquo;accro\u00eetre l&rsquo;efficacit\u00e9 et la pr\u00e9visibilit\u00e9 des r\u00e9sultats.<\/p>\n<p>Ce qui est nouveau, c&rsquo;est l&rsquo;application structur\u00e9e des meilleures pratiques de gestion des services \u00e0 tous les fournisseurs de services de l&rsquo;entreprise, afin de transformer l&rsquo;\u00e9cosyst\u00e8me de services d&rsquo;entreprise et l&rsquo;exp\u00e9rience de service des employ\u00e9s.<\/p>\n<p>&nbsp;<\/p>\n<blockquote><p>\u00abCr\u00e9er une exp\u00e9rience de consommation au travail. \u00bb<\/p><\/blockquote>\n<p>C&rsquo;est l&rsquo;Enterprise Service Management.<\/p>\n<h2><\/h2>\n<h2>R\u00e9sultats internes<\/h2>\n<p>&nbsp;<\/p>\n<p>Un corpus de recherches d\u00e9montre que les employ\u00e9s engag\u00e9s sont moins susceptibles de quitter leur emploi, m\u00eame pour plus d&rsquo;argent, et sont plus susceptibles de demander \u00e0 leurs amis et \u00e0 leur famille de postuler au travail pour leur entreprise.<\/p>\n<p>Cela r\u00e9duit les co\u00fbts de recrutement, d&#8217;embauche et de formation des nouveaux employ\u00e9s.<\/p>\n<p>Les avantages comprennent:<\/p>\n<p>\ud83c\udf00 R\u00e9cup\u00e9rer les employ\u00e9s \u00e0 risque,<\/p>\n<p>\ud83c\udf00 Engager les employ\u00e9s existants,<\/p>\n<p>\ud83c\udf00 R\u00e9duire les co\u00fbts d&rsquo;acquisition de nouveaux employ\u00e9s,<\/p>\n<p>\ud83c\udf00 Engager les employ\u00e9s et r\u00e9duire le roulement du personnel,<\/p>\n<p>\ud83c\udf00 R\u00e9duire le co\u00fbt de l&rsquo;infrastructure de r\u00e9troaction.<\/p>\n<p>&nbsp;<\/p>\n<h2>R\u00e9sultats globaux<\/h2>\n<p>&nbsp;<\/p>\n<p>\ud83c\udf00 Les entreprises qui ont r\u00e9ussissent sont plus productives, plus collaboratives et beaucoup plus avanc\u00e9es dans leurs efforts de transformation num\u00e9rique.<\/p>\n<p>\ud83c\udf00 La friction est r\u00e9duite, les fronti\u00e8re entre les services doucement abattues et l&rsquo;organisation post-silo \u00e9merge.<\/p>\n<p>\ud83c\udf00 Les exigences des clients sont satisfaites &#8211; le parcours client est coh\u00e9rent (co\u00fbts service client r\u00e9duits, satisfaction augment\u00e9e, profitabilit\u00e9)<\/p>\n<p>&nbsp;<\/p>\n<h2>\ud83d\udc49\ud83c\udffb A retenir<\/h2>\n<p>&nbsp;<\/p>\n<p>\ud83d\udccd Satisfaire les attentes de service croissantes,<\/p>\n<p>\ud83d\udccd Am\u00e9liorer les performances des services d&rsquo;entreprise,<\/p>\n<p>\ud83d\udccd Exploiter la gestion moderne des services,<\/p>\n<p>\ud83d\udccd R\u00e9pliquer et \u00e9tendre les succ\u00e8s de la gestion des services IT,<\/p>\n<p>\ud83d\udccd \u00c9tablir un objectif de valeur ajout\u00e9e,<\/p>\n<p>\ud83d\udccd Automatisation des processus et int\u00e9gration vers l&rsquo;efficacit\u00e9,<\/p>\n<p>\ud83d\udccd Orchestrer et offrir une exp\u00e9rience unifi\u00e9e et coh\u00e9rente,<\/p>\n\n<\/div><!-- .vgblk-rw-wrapper -->","protected":false},"excerpt":{"rendered":"<p>\ud83d\udc49\ud83c\udffb D\u00e9couvrez comment, aux travers du service management, il est possible de ma\u00eetriser des exp\u00e9riences coh\u00e9rentes et sous-tendues par l\u2019ex\u00e9cution op\u00e9rationnelle, comment la DSI peut finaliser sa mutation.<\/p>\n<p>Experience > emotions \ud83d\udd04<br \/>\nProcesses > relations \u2705<br \/>\nSystems > transactions \u2705<\/p>\n<p>La suite logique pour la DSI c&rsquo;est de maitriser l&rsquo;exp\u00e9rience.<\/p>\n<p>L&rsquo;exp\u00e9rience utilisateur et client (EX\/CX), remettre du bon sens aux travers de l\u2019ensemble des couches et repositionner comme il se doit la technologie: un atout, un alli\u00e9 et non une souffrance.<\/p>\n<p>Stop \u274c aux incoh\u00e9rences quotidiennes des employ\u00e9s et clients !<br \/>\nLes exigences de plus en plus fortes nous obligent \u00e0 agir. Vite.<\/p>","protected":false},"author":2,"featured_media":25395,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[151],"tags":[172,168,169,170,171,173,175,174,167],"class_list":["post-25394","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business-partnering","tag-chief-experience-officer","tag-cx","tag-ex","tag-roi","tag-rox","tag-start-with-why","tag-time-for-change","tag-value","tag-xla"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Retour sur l\u2019exp\u00e9rience, le nouveau ROI. - IT Business Partner - The digital business enabler you need<\/title>\n<meta name=\"description\" content=\"Il faut confier la responsabilit\u00e9 de l&#039;exp\u00e9rience. 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C&#039;est une constante qui touche \u00e0 l&#039;humain, ind\u00e9pendamment de la fonction (employ\u00e9, client, autre) de celui qui l&#039;exp\u00e9rimente.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/itbusinesspartner.fr\/en\/retour-sur-lexperience-le-nouveau-roi\" \/>\n<meta property=\"og:site_name\" content=\"IT Business Partner - The digital business enabler you need\" \/>\n<meta property=\"article:published_time\" content=\"2020-11-28T09:00:48+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-03-25T16:18:27+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/itbusinesspartner.fr\/wp-content\/uploads\/2020\/11\/image.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"1891\" \/>\n\t<meta property=\"og:image:height\" content=\"600\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Vincent\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Vincent\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/itbusinesspartner.fr\\\/en\\\/retour-sur-lexperience-le-nouveau-roi#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/itbusinesspartner.fr\\\/en\\\/retour-sur-lexperience-le-nouveau-roi\"},\"author\":{\"name\":\"Vincent\",\"@id\":\"https:\\\/\\\/itbusinesspartner.fr\\\/#\\\/schema\\\/person\\\/7f006830c217e83f96addb86297fbe32\"},\"headline\":\"Retour sur l\u2019exp\u00e9rience, le nouveau ROI.\",\"datePublished\":\"2020-11-28T09:00:48+00:00\",\"dateModified\":\"2021-03-25T16:18:27+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/itbusinesspartner.fr\\\/en\\\/retour-sur-lexperience-le-nouveau-roi\"},\"wordCount\":1079,\"publisher\":{\"@id\":\"https:\\\/\\\/itbusinesspartner.fr\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/itbusinesspartner.fr\\\/en\\\/retour-sur-lexperience-le-nouveau-roi#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/itbusinesspartner.fr\\\/wp-content\\\/uploads\\\/2020\\\/11\\\/image.jpeg\",\"keywords\":[\"Chief Experience Officer\",\"CX\",\"EX\",\"ROI\",\"ROX\",\"Start with why\",\"time for change\",\"value\",\"XLA\"],\"articleSection\":[\"Business Partnering\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/itbusinesspartner.fr\\\/en\\\/retour-sur-lexperience-le-nouveau-roi\",\"url\":\"https:\\\/\\\/itbusinesspartner.fr\\\/en\\\/retour-sur-lexperience-le-nouveau-roi\",\"name\":\"Retour sur l\u2019exp\u00e9rience, le nouveau ROI. - IT Business Partner - The digital business enabler you need\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/itbusinesspartner.fr\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/itbusinesspartner.fr\\\/en\\\/retour-sur-lexperience-le-nouveau-roi#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/itbusinesspartner.fr\\\/en\\\/retour-sur-lexperience-le-nouveau-roi#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/itbusinesspartner.fr\\\/wp-content\\\/uploads\\\/2020\\\/11\\\/image.jpeg\",\"datePublished\":\"2020-11-28T09:00:48+00:00\",\"dateModified\":\"2021-03-25T16:18:27+00:00\",\"description\":\"Il faut confier la responsabilit\u00e9 de l'exp\u00e9rience. 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